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Online Business Manager: Job Description, Positions, and Salary

Updated: Jun 7, 2022

online business manager

A business owner's job can be incredibly rewarding, but it can also be very challenging to balance the daily operations of a company while developing new, innovative ideas to boost revenue. Assuring that the company's daily activities and operations are on track is the goal of an online business manager.

Interested in a fast-paced, home-based job role? An online business manager role may be right for you. In this article, you'll learn about the basic responsibilities of an online business manager, the requirements and skills you'll need to become one, and how much they earn.

What is Optimization in Business for Online Professionals?

Even though the idea of an online business manager is relatively new, it is already making waves. By managing workflows and taking care of operations, they provide virtual support to your business. As a result, you can shape the future of your business, lead your company, and help it grow.

As a member of your team, the online business manager is just below you, the business owner. In their role, they monitor key performance indicators (KPIs), establish goals, and measure performance. Managing online businesses requires close cooperation with the owner to ensure that the strategy is executed effectively. Consequently, the online business manager can focus on more administrative tasks, while the owner focuses on top-line growth.

Online Business Manager Job Description

In a traditional business, you have an office manager. Online business managers have the same responsibilities, with the difference that they carry out everything online. These includes:

Project management: Virtual business managers often launch, implement and oversee projects. They can include upgrades to websites, membership portals, and marketing campaigns.

Overseeing operations and product launches: As an online business manager, you may need to oversee business operations. Invoicing and maintaining client relationships are possible tasks. Furthermore, online managers are responsible for planning, assisting with the launch itself, and organizing the post-launch activities.

Metrics tracking: Organizations that run online businesses determine which KPIs are most useful for specific projects, departments, and areas of operations. They can monitor the company's progress, provide client updates, and suggest improvements for senior leaders.

Team management: Managing a team of people is a major responsibility for an online business manager. This might involve providing support, allocating resources, conducting performance reviews, and monitoring daily activities.

Online Business Manager Salary

$48,080 per year is the median salary for an online business manager. Nevertheless, this salary may differ based on your education, skill set, qualifications, and prior work experience. You can also earn more or less depending on the type of industry you work in, how big the company you work for, and the cost of living in your area.

Bureau of Labor Statistics estimates that administrative services and facilities managers will encounter a 6% expansion in employment between 2019 and 2029, higher than the average growth rate for all occupations.

How to Become an Online Business Manager?

Understanding the essential job requirements can help you identify what steps you need to take to succeed as an online business manager, even though the career path may differ from individual to individual. Education and experience requirements vary from field to field, but the following are the most common:

Education Requirements

Obtaining a bachelor's degree in business administration is a good starting point for your career. A bachelor's degree in business administration or a related field will give you leadership and management skills and impress future employers.

Furthermore, employers usually take notice of candidates' education and school degrees.

Work Experience

Personal assistants, project managers, and virtual assistants are typical careers for online business managers. To gain work experience, look for entry-level positions and administrative internships in companies. By participating, you can hone your skills, enhance your knowledge of the industry you're looking to work in, and network with other business professionals.

Online Business Manager Skills

In order to advance in your career as an online business manager, you should develop the following skills:

Strategic Thinking

Online business managers support the company in reaching its goals by implementing strategies and processes. In this role, you need to be able to break down large projects and goals into measurable milestones.

Time Management

Meeting deadlines and completing tasks can be made easier if you have excellent time management skills. Organize your daily tasks according to priority in a to-do list. Schedule meetings and events using a scheduling application.


An effective communication style is crucial for success as an online business manager. Use clear, concise language when communicating verbally as well as in writing. This way, you can ensure your colleagues and clients understand what you say.


Exceptional leadership qualities are essential for online business managers to motivate their teams and deliver positive results. Learn about different management styles to improve your ability to assign tasks and set goals for your team. Making important decisions and overcoming workplace challenges can be made easier by developing your leadership skills.

Technology Skills

Technology skills are essential for online business managers. You should be familiar with the project management and communication software applications popular in your desired industry. Learn how to use Slack, Asana, Notion, Zoom, and Microsoft Office, for example.

Online Business Manager Jobs

online business manager jobs

Online business management can vary from position to position. In general, this role comes in different forms. Here are the most common jobs in the online business management field:

Online business managers help companies manage daily processes, team members, and projects. Monitoring key performance indicators (KPIs), setting goals, and measuring progress are what they do to maintain company operations.

You will need to hire an online community manager to own your community - set the strategy, create the community platform, let your organization know how to get involved, build your experience, and make it something people want to engage with.

The role of an Online Sales Manager is to promote an organization online. Sales professionals coordinate sales activities set sales goals, develop sales forecasts, manage the company's website, conduct Internet research, and convert leads into customers.

The task of a Business Operations Manager is to set goals across an organization and manage all business operations within it. By overseeing all aspects of business operations, from hiring new employees and managing budgets to guiding teams of employees on projects, they ensure a smooth flow of work.

Internet business consultants help organizations increase profits and efficiency by developing financial and marketing strategies. As a virtual assistant, your responsibilities differ depending on the needs of each client.

A Digital Marketing Manager is responsible for maintaining an organization's online presence and increasing sales by managing various marketing campaigns. They are responsible for conducting research, strategizing with other professionals, and creating content for successful campaigns.

Identification and prioritization of organizational technical and functional requirements. Analysis of large data sets using SQL and Excel. Data visualization using charts, tables, and other presentation methods. Designing financial models to aid company decision-making.

Should You Hire An Online Business Manager?

An online business manager can help you with strategy, decision-making, and communication if you need to establish new systems or methods of operating. Online business managers can help plan and develop plans, sharing the workload and providing support to the client.

Running a business is challenging. With business development software, you can achieve more optimized building blocks for further improvements in your business. Using software like CEO-ME, you can improve your workforce efficiency, optimize your delivery processes, and optimize cash flow. Try it out for free!

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